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work-from-home-technology

The Best Work-From-Home Technology: An Overview

Over the course of 2020 we’ve seen a huge shift in work setups, with more professionals than ever before setting up offices at home using work-from-home technology. While much of this year’s remote working has been brought about out of necessity, it’s been interesting to see how companies have benefited from the change.  A California-based […]

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b2b-buyer-trends

10 Surprising B2B Buyer Trends to Look Out for in 2022

It’s no surprise that B2B buyer behavior is changing rapidly. Since the beginning of the Coronavirus pandemic in 2020, buyers have become more digital than ever before as they spend more time making purchase decisions online. CEO Vinay Bhagat of TrustRadius says, “About a third of buyers are also now spending more time researching products

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digital-marketplace

What Is a Digital Marketplace?

The future of B2B sales has arrived, and it’s digital. Over the last few years, buyer behavior has shifted dramatically. Buyers are doing more research online, skipping traditional sales reps, and expecting convenient, transparent, and fast solutions. That’s why digital marketplaces are gaining momentum. If you’re still relying on cold outreach, referrals, or hoping your

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email-marketing

Why Using a Simple Email Drip Campaign Will Help you Win New Business

Wouldn’t it be amazing to have an extra employee that… Helps you sell and contact leads Saves you hours of work each day Works 24/7 Doesn’t take breaks Does exactly what you ask Always executes perfectly And costs only $20-$200 a month (for most businesses)? Well, you have that resource at your disposal and that

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selling

Are your prospects REALLY looking for a “local supplier”?

Having been operating in the B2B space for over a decade, we’ve learned a thing or two about buyer behavior. Every so often, one of our suppliers will tell us they’re frustrated with buyer objections to what they have to offer. Maybe it’s “your price is too high” or “your delivery is not quick enough.”

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