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What is Acquisition Marketing and How Will it Help My Business?

Having worked at the crossroads of Marketing and Sales for over a decade, we know that business owners and stakeholders have one thing in common… the passion for acquiring dedicated consumers who share the same enthusiasm for their product or service as they do! Unfortunately, the dream of new customers chasing us down to buy …

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4 Steps to Manage More Leads and Start Selling More

Recently, one of our clients told us that they had to put their lead flow on hold because “they couldn’t manage any more” and we couldn’t help but ask – why? For marketers and salespeople, leads represent a company’s health – they feed revenue and keep the business wheel turning. So to hear our client …

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Empower your Sales Team by using 7 Commercial Copier Sales Strategies

More and more workplaces are moving away from relying on a paper trail and moving to paperless work environments, so it’s fair to say that us folks in the commercial copier market are starting to worry about the future of copier sales. The good news is that studies show the copier industry – over the …

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