Lead generation isn’t what it used to be. Gone are the days of endless cold calls, hoping that one or two prospects actually pick up. We’re in a digital-first world, and AI is reshaping how businesses attract, nurture, and convert leads. And let’s be honest—if you’re not using AI yet, you’re already behind. But don’t […]
How to Use AI for Lead Generation Read More »
A successful sale starts with effective lead follow-up. When it comes to the sales process, many summarize it as a straightforward cycle: contact, qualify, nurture, and close. While that’s an easy way to think about it, experienced salespeople know there’s much more beneath the surface. One often overlooked but critical aspect is lead follow-up. While
Lead Follow Up: What B2B Suppliers Need to Know Read More »
Trade shows provide an excellent opportunity for B2B suppliers to network, showcase their products, and learn about the latest industry trends. To help you plan ahead, we’ve compiled a list of some of the key B2B trade shows happening in 2025/2026. Please refer to the official tradeshow website for updates as event dates may change.
B2B Trade Shows in 2025 You Don’t Want to Miss Read More »
You’ve built the relationship, they’ve shown genuine interest, all that’s left to do is close the deal. You can see the finish line (and commission) already! However, slow your roll, because as you are aware or as any salesperson can tell you, mastering how to close a sales deal is no easy feat. Closing a
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Unsure of how to make a sales call? You’re not alone. Many sales agents new and seasoned feel unsure or even intimidated about making the call. However, whether you’re picking up the phone to talk to a brand-new prospect or following up on a previous conversation, it’s a moment that can make or break your
How to Make a Sales Call Read More »